Mark Suster recently offered an interesting examination of appropriate startup funding levels. “What is the Right Amount of Money to Raise at a Startup?” tries to outline a perspective that will give new businesses enough money to get the ball rolling without having them bite off more than they need to chew.
Suster uses the analogy of hors d’oeuvres. When the tray comes around, he argues, you’re better off taking two rather than one–but that you should stop short of stuffing every item on the tray into your pockets.
If you’re trying to raise funds for your startup, Suster’s article is a must-read.
